Ad Campaign Launch & Optimization

Campaign Launch & Delivery

• How to work with exports
• How to enable direct ad serving from The Brief
• How to upload third-party tags
• How to adjust ad display options
• How to Upload your HTML5 Export to Google Ads
• Bulk upload Ad tags to DV360

Personalization, Localized Text & Content

• How to use edit options for ISI compliance
• How to Set up External Tracking in Your Ads
• How to personalize creatives with dynamic text & localization

Creative Testing & Analytics

• How to run A/B tests
• How to enable click tags for ad performance tracking
• How to use the Optimize agent